Tuesday, 4 July 2017

SOCIAL MEDIA WRITING BASICS





Writing is a form of communication. People write almost every day. As we know, social media plays a huge role in the society right now. It is known as the easiest way to communicate with others. While in business writing, it is most applicable to conversations or communication within the corporate world. Social Media doesn't have any rules while in business writing there are many rules to follow.

Social media refers to the means of interactions among people in which they create, share, and/or exchange information and ideas in virtual communities and networks (Communications, n.d.). 




Purpose: 
This depends on the writer's intentions.

  • There are some writers who just post regularly expressing their personal feelings and usually careless of what people might say

  • Another is to share photos or videos where social media users can post comments or reactions. 

  • It also serves a purpose for the business people who advertise their company and its products or services in social media


Target Audience:

  • Usually, when we post it is most visible to the public. For example, bloggers choose to post publicly because they are meant to share and interact with people in social media.
  • But sometimes we choose to change our audience and limit it to our social media friends.
  •  

Content: 

This depends on the purpose of our writing.
  • Specific business topics or academic information might be the content of someone's post. 

  • Random ideas or personal opinions may be in it.

  • Information about a company's location, number, or website (Only for promoting businesses).

  • Sharing personal photos and videos or of public figures. 



Reference: 

Social Media Overview. (n.d.). Retrieved from http://communications.tufts.edu/marketing-and-branding/social-media-overview/

Social media water color buttons [Digital image]. (n.d.). Retrieved from http://likeflowersandbutterflies.blogspot.ca/2014/03 /freebies-watercolor-social-media-icons.html






No comments:

Post a Comment

Social Media and Business Writing: Positive and Negative Effects

(Source:  http://pamplinmediagroup.com/lor/54-my-community/265503-137858-technology-has-its-pros-and-cons ) ...